Page Content And Code Bloat

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Page Content And Code Bloat

The overall text to code ratio of any page is one of the first things an SEO will look at when viewing your page for improvements.

The benfits can be:

Better descriptions in the search engines
Better ranking
Deeper spider activity
Smoother reading page if large scale changes are needed.

This factor is much more important than the previously mentioned "total word count" factor. This is also a very easy aspect of any page to improve upon. Almost any page can be greatly reduced by a skilled SEO which will result in faster loading easier to spider and more themed pages for the search engines to chew on.

Javascript can easily be removed from any situation and moved to a seperate file to be read. This is often 20-40% of a page's total kb size removed right off the top. This also removes what is somewhat useless characters from a search engines perspective.

Removing tables for css can lower a page size dramatically and is considered an industry standard with SEO's today as well. CSS designs can move images into backgrounds, remove hundreds of TD and TR tags, and make a web page very small and fast.